The future of shopping and dining in the Vernon Hills trade area is Mellody Farm. Regency Centers challenged the DDG design team to create a unique and authentic experience for the collection of buildings and public spaces – one which incorporates urban characteristics commonly found in Chicago neighborhoods such as Wicker Park, Lincoln Park and the West Loop. As many growing households migrate to great Chicago suburbs, the character of place often gets diluted. This is a major sacrifice for many in considering a quieter suburban lifestyle. Mellody Farm answers the demand for a “cool” and “hip” city vibe in the northern suburbs.
To create this sought after character, DDG worked with Regency Centers from concept through schematic design to create an iconic family of buildings that harken back to the industrial charm found in many of these urban locations. Building forms recall the massing and gritty character of the industrial era while allowing for modern expressions as well. Seem commonly throughout Chicago, the adaptive use look and feel is typically something that grows organically over time as the desire for sought after locations in emerging neighborhoods creates a mix of styles – old clashing with new to create urban texture like no other. Our design approach for Mellody Farm borrows from the adaptive reuse playbook – mixing modern storefronts with steel, glass, and metal among historically founded building typologies. Moreover, attention to other details from street lights to iconic turn-of-the-century rooftops signs to street pavers provide a holistic approach to place design.
GLA: 269,541 square feet / 25,050 square meters